Fresh Find: Reef's Swellular Technology
You don't need to live anywhere near the surf to appreciate Reef's new Swellular Technology.—your feet will thank you whether you're walking the boardwalk or sidewalk. So Fresh founder Lauren and I recently had the chance to try the surf brand's newest ocean-inspired, super supportive footwear and we've hardly taken our shoes off since.
Not only are the shoes themselves stylish—we love the look of the Rover Lows, a mix between a sneaker and a boat shoe—but, true to Reef's promise, they're super comfortable. Each shoe, no matter the style, is very lightweight. The Swellular Technology consists of three parts: a contoured foam footbed for comfort, a medium-density molded foam midsole for support and a high-density sawtooth rubber outsole for traction—because you don't want to end up on your ass in your cool new kicks.
The Swellular sole comes in dressy, flat sandals, sneakers and flip flops for women and sneakers and flip flops for men. Prices range from $45 to $110.